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Nike 1s Reimagined Dinner, SZA Cover Story and Content Package | Flaunt Magazine

Fashion editorial, flaunt magazine, portfolio, sza

Led project with Nike on their 1 Reimagined campaign that packaged an in-book feature (using illustrations in Flaunt’s Art/Witness Protection Issue), an online feature with photography of all 10 sneakers, a mid-February all-female dinner, and a Spring Fashion Issue cover story with SZA (written by me) wearing a pair from the collection.

Fostered and nurtured a new relationship with Nike. Proposed the ideas, spearheaded the production/editing of the Nike Women’s content and the charge toward the execution of the event.

SZA in the NIKE 1 REIMAGINED AJ1 EXPLORERS XX Sneakers

SZA in the NIKE 1 REIMAGINED AJ1 EXPLORERS XX Sneakers

Penned cover story on R&B star SZA, who reveals that she faced adversity with depression during her journey to stardom. Story messaging complements the inspiration behind Nike’s 1 Reimagined collection, which she wears here.

1 Reimagined In-Book Story

1 Reimagined In-Book Story

Ahead of dinner and SZA cover story, assigned writer to visit Nike’s headquarters in Portland to cover the unveiling of the 1 Reimagined collection prior to its release.

Sneakers

Sneakers

Nike AF1 Rebels XX

 Nike AJ1 Explorers XX

Nike AJ1 Explorers XX

Georgina James, Senior Flaunt Nike Creative Director of Women's Footwear

Georgina James, Senior Flaunt Nike Creative Director of Women's Footwear

Commissioned artist to draw lead 1s Reimagined designers.

Dinner Party

Dinner Party

Celebrated Nike's new ladies only collection, The 1 Reimagined, with an all-women dinner event atop the roof of the Revolve Social Club on Melrose Avenue in Los Angeles.

Guests

Guests

A diverse mix of screenwriters, models, Nike designers, a DJs and various curators of cool attended the dinner.

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 Commissioned an artist to create a water-color portrait of each guest, which they found at their seats on arrival.

Commissioned an artist to create a water-color portrait of each guest, which they found at their seats on arrival.

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